I have to say I found the last class of the course a bit of a strange experience. While the intention was to end on a reflective note, sometimes reflection can be a bit like eating your own face. When all academia trains you to do is think too hard about boring things. Really all this class made me want to do was to get out there and actually get a job.

A post grad in pr. January 18, 2010 in Commentary. It was a very beautiful graduation ceremony.

Reflections on Contemporary Theories and Issues in PR. As is my usual practice, it is time to take stock not just for this module, but for course as such and my own assessment of what I have learnt. I enjoyed the case studies and practical assignments the most.

Social Media News Release in Consumer PR. Press Release vs Social Media Release. I have just bumped into an article in PR Week about the state of the Press Release. Tuesday, 12 April 2011. Friday, 1 April 2011.

CSR is not a product of PR. Gordon Brown, Chancellor of the Exchequer. Has indeed come a long way since signing a few cheques to charity. It is evolving to become a way of doing business, and an increasing number of organisations are changing their business models to fit into this new environment. The internet, social media and other technologies are .